Schleich achieved worldwide fame starting in 1965 with the unmistakable blue SmurfsTM. Starting from the 1980s, animal figures began being produced that have since become the company’s core business.

Schleich sell 50 million figures each year, meaning around 150,000 a day.  Now one of the biggest toy manufacturers in Germany and the world’s leading provider of toy figures.

Each figure is designed through detailed craftsmanship over several weeks. The final result is the product of a lot of love, extensive research, and the utmost care. This way, each animal figure comes as close as possible to its original counterpart. The subsequent production is carried out according to top quality standards. Each individual figure is examined and hand-painted step by step with great artistic skill.

Our range is ever increasing due to customer demand. We predominantly feature the Farm Life and Horse Club range at present.