The first 12 months of life are so precious.  Infants make rapid cognitive gains in memory, thinking, language and reasoning. Encouraging play and activity through classic baby toys will be enjoyable for both you and your baby.

The marketplace is awash with baby toys so we like to think that when selecting a baby toy for the first 12 months, it should serve more than 1 purpose. Lots of colours, rattle sounds and shapes to provide delight to your baby and keep them amused for many hours will provide more bang for your dollar. Toys within the first 12 months should be relevant to at least 3 months.